HRIS Launch

Animated in-house at Lattice

Design & Creative Direction: Damien Da Costa
Storyboarding: Casey Labatt-Simon
Music + Sound Design: Sief Naber
Animation: Casey Labatt-Simon

For the launch of Lattice's new HRIS product, I wanted to create an animated video that stitched together all the features that would get HR leaders excited. While working in-house at Lattice, I approached the marketing team with a concept and got buy-in. I storyboarded everything using the real product assets in Figma, and handed off to the designer, Damien, for abstraction and styling. I animated all the product icons, stitched everything together, and ended up with a nice product overview video!

© Casey Labatt-Simon 2024

Independent Motion Designer

© Casey Labatt-Simon 2024

Independent Motion Designer